Categories: Lifehacks, Stories Tags: , , , , , , ,

PPC campaigns are not magic pills, or what sales depend on

Recently we had a client, he offered consulting services for property investors and property management. Firstly we set up YouTube campaigns and the client was satisfied. Then he decided to try search campaigns.   We have experience working with the real estate industry in Russia, Europe and the US and it’s a really hard thing […]

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CPA 50$ in Google, Yandex and Facebook campaigns for Moscow bilingual kindergarten with cost of 1 500$ monthly

The main goal was to get requests from parents who’re interested in finding a bilingual kindergarten for their children. Geographically it’s located on the South-West of Moscow in Russia.   The main difficulty was that despite the large volume of statistics (about 40,000 clicks) in the campaigns, conversion tracking was not used. Therefore, we could […]

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Facebook ROI of 350% with short terms campaigns for Multi-Brand Store selling Discount Products

You have faced all these intimidating terms and now you are sitting with your hands behind your head? Don’t panic. We’ll cope with that, as we have the case just for this situation.   The prehistory This is a quite specific case, as a model of our client’s exact store is selling products at discounts […]

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How to have ROAS of 700% with Standard and Smart Google Shopping

Don’t beat a dead horse in advertising, learn from others or “The Garden Tractors Case” You have a profitable Shopping campaign, but feel that things can be much better than that. All you need is to find out potential issues and optimize your campaign. But it’s easier said than done… What to do now? “Lead […]

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10 000 App Installations in Two Months — Advertising Campaign Challenge

With the modern world of advanced mobile technology, users become more and more picky. In attempts to satisfy their expectations and at the same time, be ahead to attract their attention, you don’t know what to do first. Don’t worry, just put aside your hurly-burly thoughts and adopt our cool experience.   What this whole […]

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How to increase conversions and sales: Contact form on the website

In addition to our previous article about the importance of changing and optimizing a website for better conversion rates and more sales, today we’ll talk about request forms. By the way, you can read the previous article about website speed for mobile devices here – http://blog.4995.agency/mobile-speed-optimization/ In digital marketing, the key actions on the website, […]

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How to increase conversions and sales: Website’s mobile version speed optimization

Let’s start a series of articles about changes on the website and their importance for increasing conversions and sales. First article would be about increasing website speed for mobile devices, why it should be done and what you can get out of it. At the moment, more than 50% of all Internet traffic in the […]

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Raising ROI by 200% in the US, UK and Australian markets

Now we’re working on an interesting project, it’s a website selling international driving licenses in the US, UK, and Australia. The main goal is to have a good ROI. Inputs: there was a running campaign on the account, but it provided very rare conversions at a high price. There were about 500 keys in broad […]

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How to use GDN right

Google Display Network is one of the greatest sources of traffic. It consists of a huge number of Google partners’ websites, where ads can be displayed. The total GDN coverage is more than 90% of Internet visitors daily. How can you use GDN: Audience doesn’t know about your product or your service (informing) You can […]

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