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ROAS 800% for an e-commerce accessories store in the US market

The client asked us to prepare his AdWords campaigns for Black Friday and Cyber Monday sales. The client owned an e-commerce store selling mass-market jewelry. Firstly we’ve analyzed the Ads and Analytics accounts. Everything was good there, Analytics had enhanced e-commerce set up and huge remarketing lists built. The Ads account looked like this:   […]

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How to have ROAS of 700% with Standard and Smart Google Shopping

Don’t beat a dead horse in advertising, learn from others or “The Garden Tractors Case” You have a profitable Shopping campaign, but feel that things can be much better than that. All you need is to find out potential issues and optimize your campaign. But it’s easier said than done… What to do now? “Lead […]

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