December 12, 2019 Lifehacks, Recent projects, Stories black friday, e-commerce, Google shopping, ROAS, US, US market, USA

ROAS 800% for an e-commerce accessories store in the US market

The client asked us to prepare his AdWords campaigns for Black Friday and Cyber Monday sales. The client owned an e-commerce store selling mass-market jewelry. Firstly we’ve analyzed the Ads and Analytics accounts. Everything was good there, Analytics had enhanced e-commerce set up and huge remarketing lists built. The Ads account looked like this: […]